CORPORATE MARKETING

GRAPHIC DESIGN

CHALLENGE To design print and digital marketing materials that improve the value-perception of the brand and produce effective advertising for one of the largest retail seed companies in the United States.

SOLUTION Facilitated project management of the 400-page research annual and website. Coordinated workflow between multiple teams for data entry, content development, asset management, proofing, approvals, print production, and online publication. Developed large format graphics, social media graphics, and print collateral.

APPS USED InDesign, Photoshop, Illustrator, Workfront, Excel